Media Communications Feedback Essay

Well, after a careful review of your plan, I tell the following issues. You acquire to address them before implementing the plan. The target population of your pass on is predominantly African-American women growd 20-49. The statistics you are using do non include other groups who could be a contributing f shamor to the gritty levels of infections and deaths. For instance, what are the figures for infected males in the community? For you to achieve better results, you should remember including men in your campaign.At the same time, you did not identify the study causes of infection. Why, for instance, are other groups not affected? If the causes are related to socio-economic and cultural factors such as poverty and unemployment, then your goal would be to coerce service providers such as as Non-Governmental organizations and the government to address those issues. The age difference of your target group means that members could see different interests. Therefore, you shoul d lose specified different programs that appeals to each age group.The T. V and radio post you chose appeals mostly to the youth what or so those aged over forty? Similarly, the presenters you have in mind are not appropriate for this particular campaign. You need role models who could be a good example to the audience. In this regard, it is profitable to involve community members who know how to relate with your target group (Galea et al, 2002, 297). Therefore, go to for somebody who has been involved before in community projects, and not music celebrities this category of people may have negative influences due to their lifestyles.Your guide word leave alone not achieve the desired behavioral forms. Texting and talking about HIV/Aids helps in networking however, you need an approach that will change their lifestyles, such as through participation in education seminars. Your challenge, therefore, is to market place changes in behavior by using strategic communication (Sie gel and Doner, 2004, 42). How will you determine if you are achieving your goals? The Academy for procreational Development identifies evaluation as one aspect of determining whether stated goals are being established (AED, 2010).Thus, you should identify the instruments you will use to assess whether your target group is responding positively to the program. Consider conducting a survey after three months to collect entropy about their sexual activities. Lastly, I think you should conduct a elementary research yourself before taking action. The data you got from the surveillance report should act as secondary information to guide your own research. In fact, a primary research is necessary when planning to implement any project. Nevertheless, your general plan identifies a marginalized group that requires help.However, to achieve the vanquish results, have the best plan. Success. References Academy for Educational Development. (2007). Health Communication Partnership. Accessed May, 08, 2010 http//www. global healthcommunication. org/projects/health_communication_partnership Doner M. , Siegel L. (2004). Marketing public health strategies to promote social change. New York Jones & Bartlett Learning Galea, S. , et al. (2002). Access to resources for content users in Harlem, New York City Service provider and client perspectives. ledger for Health Education and Behavior. New York Society for Public Health Education